If you are an online marketer the chances are pretty good that you’ll currently have a hundred and one things on your mind that need doing. How does this list compare to your own list?
- Create new information product
- Buy a domain name for that product
- Set up the hosting
- Write the sales page to go with the product
- Figure out how to get traffic to the website for the product
Does all this sound familiar? A single product launch does require you to do a lot of work, so just imagine what will be involved if you have several information products you would like to release.
This is why ghostwriters are in big demand.
Some people won’t even consider hiring a ghostwriter because they will have to part with some cash to do so. Ghostwriting services – good ones anyway – don’t come cheap. They never will if you are paying for a top quality service, which presumably you would want to do since you will be putting your name to the product they will produce for you.
But while the cost is an important point to think about, it doesn’t provide the whole picture.
Let’s revist our information product example again. Now if we assume you are a reasonable writer we could say that you might be able to produce two pages in an hour. If you are aiming to write a book that is a hundred pages long, you’ve got a full fifty hours of writing ahead of you. And that is assuming you don’t slow down or the ideas don’t dry up at some point part way through.
Hmm – writing your own information product doesn’t sound quite as much fun now does it?
Let’s say you put a couple of hours work a day into this project. If you could manage that you could expect to have it finished within three and a half weeks.
But it’s possible that if you hire a ghostwriter they could get the information product finished in a faster time than you could. But the time here isn’t important – not really. It’s certainly not the only consideration.
Let’s say a ghost writer could write a book in the same length of time as you. That gives you fifty hours to spend getting the domain name, setting up the hosting and starting to work out how you will promote the finished product. In short, if you wrote it yourself you’d be looking at a much later launch date. If you hire a ghostwriter to do it for you then you’ll have money funnelling into your account much faster – and you could be looking ahead to your next information product as well.
This is why expert ghostwriters are so popular and so highly sought after.
They take on the task of writing for you. This enables you to focus on everything else that needs doing, safe in the knowledge that you’ll receive your finished book ready to sell sooner than you would have done otherwise.